1. Digital Marketing Digital marketing refers to any type of online advertising done via social platforms, search engines, e-mail, etc. As a business owner, you need to understand how to use these platforms to market your product effectively. 2. SEO (Search Engine Optimization) SEO is a method of optimizing websites…

Search Engine Optimization (SEO) is a critical part of every digital marketing strategy. To rank high in organic searches, you’ll need to optimize your site properly. SEO is a way to increase traffic to your website through natural means. This involves using various techniques that allow search engines to better…